Strageic

nagement

Assignment 1

Table of contents

Introduction 3
Pestel 3
Porters 5-Forces 6
The Company in 5 years 7
References 8

Introduction
Target Corporation is one of the biggest discount retailers in the world, with its headquarters in Minneapolis, Minnesota. After Wal-mart, Target is the second-largest Retailer in the linked States. On Fortube Global 500, the company is ranked as number 98. Where its previous rank was 100. (1) The company have 355,000 employees, with chief operating officer Gregg W. Steinhafel. The company was founded in 1902 as Dayton Dry Goods company by George Dayton. Targets bullseye trademark is licensed to Wesfarmers, which is owners of the separate Target Australian Chain. In august 2000, Target was renamed Target Corporation.



(2)In this paper I lead look at Targets Strategic position in the United States and make an diagnosis analysis of the external environment victimisation the two tools; PESTEL on the macro environment and Porters 5 Forces on the industriel environment.

PESTEL - Analysis

The macro-environment can be analysed in terms of the PESTEL factors, the PESTEL expressive style and framwork are often used to identify how the future trends in the political, economic, social, technological, environmental and legal environments, and how the different aspectscan affect theorganisation. The PESTEL analysis provides afield information from which to identify key drivers of change. (0)

(3)
* P
The first letter P stands for political; how and to what degree the government intervenes in the economypolitical factors. It include areas such as labour law, environmental law, impose policy, trade restriction, tariffs and tax policy.
An asprct that has a great impact on Target, Either irresponsible or negative. Then...If you want to get a full essay, allege it on our website: Orderessay



If you want to get a full essay, wisit our page: write my essay .